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UC Berkeley's University Mobile Challenge Semi-Finals with built.io


Last week, four teams of young entrepreneurs entered built.io’s San Francisco offices, but only two left with their hats still in the ring to win the University Mobile Challenge at the upcoming grand finale hosted at the Mobile World Congress in Barcelona.

The Event

This is built.io’s second annual sponsorship of the University Mobile Challenge, an international competition organized by the Applied Innovation Institute. The competition is designed to provide students with an opportunity to prepare for, experience, and feel the power of real-world competition and allow them to pursue their entrepreneurial dreams.

The semi-final event challenged four of UC Berkeley’s top mobile development teams to pitch their mobile innovation application and ideas to a panel of expert judges.

The Teams


TouchFreight enables shipping companies to dispatch shipments, communicate with drivers and plan better routes at the touch of a button. With the dispatch web portal and onboard driver iPad application, shippers can eliminate costly faxes and phone calls, minimize re-routing and ship more, faster.


Xpeseum is a mobile application that aims to bring an immersive augmented reality experience to give a unique perspective to museum goers. Coupled with the headset, Xpeseum will guide users to view the exhibitions in your museum in situ with 3D themed imaging and application.


NextBite lets you find the best food near you. Simply search for a dish you want, or a restaurant you’ve chosen and browse through detailed images of those specific dishes. Read reviews that are tailored specifically to those dishes and find your next perfect meal, without the hassle.


An average person makes thousands of decisions a day. Some of these are insignificant while others are life-changing. Making all these decisions is very draining - don't you wish there's a convenient way to get quick and sensible opinion from friends? Fickle makes decisions easier by connecting you to your friends in a fun environment with fast responses; the perfect environment to engage in whenever you are torn between choices.

The Winners

TouchFreight and Fickle won and are moving on to continue competing in the University Mobile Challenge at Mobile World Congress in Barcelona. The judges chose TouchFreight due to their strong business plan, existing enterprise customer base, and the demonstrable need in their target market. Fickle won due to their easy to use, addictive interface, and their use of a built-in viral element, the Fickle Bubble of the week; similar to a trending topic. All four teams showed incredible determination and entrepreneurship, but only two will advance to the next round of competition.

We’re excited to meet all of the University Mobile Challenge finalists in Barcelona at the Mobile World Congress.

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